For Spring/Summer 2010 Puma and Hussein Chalayan present their first collaborative collection. Entitled “Urban Mobility”, Chalayan presents a collection that shows off his talent for material innovation and Puma’s technical excellence.

“At the heart of the collaboration is Chalayan’s exploration of new technology, which has produced spellbinding runway moments: skirts that opened and folded by remote control, furniture that morphed into clothing and outfits orbited by electric lights.

While not as extreme, the pieces designed for Puma continue Chalayan’s penchant for cutting-edge style combined with function.”


i actually love this collaboration different from the norm !!! something to definately look out for